Website Design Basics for Beginners: Box Model, Fonts, Colors & Basic Page Structure

  • Reading time:3 mins read

If you’re planning to design your own website — especially using builders like WordPress or Elementor — understanding design fundamentals is more important than knowing every tool.

Many beginners jump straight into dragging widgets and changing colors. But without understanding basic design structure, websites often end up looking messy, misaligned, overcrowded, and unprofessional.

In this beginner-friendly guide (and video), we simplify the core design principles that make websites look clean and structured.

Watch the full video here:


1. Understanding the Box Model (In Simple Words)

Every element on a website is essentially a box.

  • Text → Box
  • Image → Box
  • Button → Box
  • Entire section → Bigger box

Once you understand this, website design becomes logical instead of confusing.

Instead of randomly placing elements, you begin thinking in terms of:

  • Containers
  • Sections
  • Inner boxes
  • Spacing between boxes

Even in page builders like Elementor, when you add a Section, Container, Column, or Widget, you are essentially creating boxes inside boxes.

When this concept becomes clear, layout control becomes much easier.


2. Margins, Padding & Borders – Why Spacing Matters

One of the biggest beginner mistakes in web design is improper spacing.

Let’s simplify:

  • Padding → Space inside the box
  • Margin → Space outside the box
  • Border → Line around the box

If your content looks cramped, it’s usually a padding issue.
If sections look too close to each other, it’s usually a margin issue.

Professional websites “breathe.” Clean spacing is what makes a website look premium — not flashy animations.

In most beginner designs, misalignment is not a complex problem. It’s simply spacing.


3. Fonts & Colors – Design Fundamentals

Design is not about using multiple fonts and random colors.

Professional websites usually follow a simple rule:

  • 1 Primary Font
  • 1 Secondary Font
  • 2–3 Core Brand Colors

Choosing Fonts

  • Use readable fonts.
  • Avoid decorative fonts for body text.
  • Use Google Fonts properly.
  • Maintain heading hierarchy (H1, H2, H3).

Clarity is more important than creativity.

Using Colors Properly

Most beginner websites look random because they lack a consistent color system.

Follow this simple structure:

  • Primary color (brand color)
  • Secondary color
  • Neutral color (white, grey, black)

Consistency creates professionalism.


4. Basic Page Structure / Website Layout

Most modern websites follow a predictable and effective layout flow:

  1. Hero Section (Headline + Call to Action)
  2. About / Problem Section
  3. Services or Features
  4. Testimonials / Trust Section
  5. Call to Action
  6. Footer

This structure works because it aligns with how users naturally consume information.

Instead of experimenting randomly, follow a proven structure first. Once you understand layout flow, then you can start experimenting.


Why These Basics Matter

You don’t need advanced coding knowledge to build a clean website.

You need:

  • Proper structure
  • Consistent spacing
  • Clear typography
  • Controlled color usage

Whether you build with WordPress, Elementor, or any other website builder, these fundamentals remain the same.


Final Thoughts

Before focusing on animations, plugins, or advanced features, master the basics:

  • Box model thinking
  • Spacing control
  • Font hierarchy
  • Simple layout structure

Great design is not about complexity. It’s about clarity and structure.

Do You Want to Learn WordPress?

I will teach you WordPress from basics to advanced. No matter if you are a freelancer, an agency, a businessmen, an entrepreneur, homemaker, corporate working professional or just a student who wants to build a portfolio.

I have helped many people ranging from all industries all age groups. I provide live training as well as recorded course is also available.To connect with me, just message me and we can discuss your requirements.

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Dhillon Geet

A teacher, web designer & developer by profession, I take up work as a freelancer and help people set up their business online. I am also a travel enthusiast who happens to express himself through writing and art. I believe this world is full of stories and we are all storytellers. I love to promote artists and writers. If you feel its worth a try, let the writer in you run wild. Submit me your work and I shall let the world know what you are upto. Join me in my endeavor to paint the world with art & words.
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